SKS bridging information gaps in rural communities

SERIAN: The Sarawakku Sayang Programme (SKS) is bolstering government efforts to bridge information gaps in rural communities by bringing its policies, initiatives and development opportunities directly to the people.

Caretaker Education, Innovation and Talent Development Minister Datuk Seri Roland Sagah said the programme, which is entering its 10th edition in Serian Division, provides an important platform for the government to engage with the community and ensure they receive accurate information on available facilities and opportunities.

He said direct engagement was particularly important as some rural communities might not have full access to information on government policies and initiatives.

“This is one way for the Sarawak government to provide greater exposure to its policies and programmes, including initiatives introduced for the people.

“We want to get closer to the community, especially those in rural areas who may sometimes not receive accurate information,” he said during the Juh Randau programme here on Wednesday.

To be held over two days from Nov 20 at the Serian Conference Centre, SKS Serian will also showcase the division’s economic potential, particularly in agriculture, livestock farming and ecotourism.

Serian Resident Mackos Sibong said the division contributes approximately 25 per cent of Sarawak’s food supply, valued at RM4.142 billion based on 2025 statistics.

He said this highlighted it’s potential to further develop as a major food-producing area while creating opportunities for entrepreneurs and investors to venture into the sector.

“This demonstrates the potential for the community to expand businesses in livestock farming, vegetable cultivation and related sectors, which offer significant opportunities,” he said.

The two-day programme will feature Serian Kitchen, with an expected participation of 50 restaurants, cooking demonstrations and free local fruits for the first 500 visitors.

There will also be a community concert, Serian Fun Run, Serian Busking, an artificial intelligence (AI)-based video competition and government services exhibitions through the Sarawak Pavilion.

The pre-launch ceremony on Nov 20 will be officiated by State Secretary Datuk Amar Mohamad Abu Bakar Marzuki, while the official opening on Nov 21 is expected to be officiated by caretaker Premier Datuk Patinggi Tan Sri Abang Johari Tun Openg.